Growing a better world together
About this
Report
Chairman's
Foreword
Corporate
Management Report Appendices Governance
Consolidated Financial Company Financial
Statements Statements
Mission
Vision
Strategy
Priorities
Rabobank values
and behaviours
Banking for the Netherlands
Excellent customer focus
100% digital convenience
in everything
Top customer advice nearby
Growth with innovation
We are client-driven
and action-oriented
I go the extra mile
for my clients
Meaningful cooperative
Concrete socially responsible
contribution
Involved members and
communities
We are purposeful
and courageous
I dare to make a difference
for the world
Banking for Food
Top performance
Optimal balance sheet
Exceptionally good
execution
We are professional
and considerate
I am doing the right thing
exceptionally well
Empowered employees
Inspired employees
One Rabobank culture
We bring out the best in each
other and keep learning
I make you better
Positioning
Self-sufficiency
Local living environment
Entrepreneurship
Food
Bold targets
andKPIs
Collective and cascaded KPIs
Leadership model
Personal One Rabobank
Team
Community
Employee value proposition
Growing a better you
the same time available arable land and natural resources are
already nearing, or have exceeded their limits. The Food Agri
value chain needs to produce more with less to ensure long-term
sustainability and economic viability.
We want to make a contribution to a sustainable food system and
reduce food waste by helping increase the availability of and
access to food, promoting healthy nutrition, and enhancing
stability in the food industry. Our strategy emphasizes access to
finance, networks and knowledge, as well as the importance of
connecting and uniting producers, consumers, government
bodies and the public on food issues.
Strategic cornerstones
With our knowledge, networks and finance, we strive to enable
customers to make independent decisions while remaining
flexible. Our strategy is founded on four cornerstones: Excellent
Customer Focus, Meaningful Cooperative, Rock-Solid Bank, and
Empowered Employees. These are the four cornerstones of all our
actions, priorities, key performance indicators (KPI's), values and
behaviors. Before discussing our performance on these strategic
cornerstones in the following chapters, we will first outline the
four pillars below.
Excellent Customer Focus
We aim to be a leading bank where being client-driven is deeply
embedded in the culture. Current and future client requirements
can best be satisfied through good advice, transparent products
and convenient, innovative and digital services.
Meaningful Cooperative
We translate social developments into specific contributions for
the long-term. We feel a responsibility to make a meaningful
contribution to achieving the 17 UN Sustainable Development
Goals. Cooperative banking means acting as a forward-looking
social compass that actively involves members, employees and
customers and connects them in a network with each other and
Annual Report 2018 - Management Report
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