Strategy
Strategic starting points, objectives and targets
Rabobank Group's objectives and strategy for the period 2009-2012 are set out
in the current Strategic Framework. The strategy for the period 2013-2016 was
outlined in 2011The new strategic framework will take account of a reorientation
that reflects the great changes that have taken place in the banking scene in
recent years and the new economic reality.
Founded in 1898, Rabobank Group has grown into the leading service provider in the
Netherlands and one of the top international food and agri banks it is today. In its current
Strategic Framework, Rabobank Group applies the following strategic starting points.
Cooperative identity
Rabobank is, and will continue to be, a cooperative that puts the client's interests first.
Its structure and procedures set it apart from its competitors. Members exercise influence
and control, imposing discipline on the cooperative. As part of its commitment to society,
Rabobank endeavours to play a connecting role within the communities and markets in which
it operates. It wants to make an active contribution in order to improve the quality of society.
To this end, the bank provides financial resources and makes knowledge, media, networks and
its employees available.
Broad range of services in the Netherlands
Rabobank Group offers a full range of financial products and services. This diversification
within the group promotes financial stability. The wide range of knowledge and expertise
available leads to innovation benefits and synergies. Market leadership continues to be
important to Rabobank Group.To be able to keep fulfilling the cooperative's mission in future,
the bank needs to be mindful of the profitability of its services.
Leading food and agri bank at international level
Rabobank wants to continue to be an independent player of stature in order to preserve its
identity as a cooperative. Food and agri is a natural basis for further growth because of
Rabobank's leading knowledge position in this area, which follows on logically from its
agricultural origins. Rabobank Group also wants to be a global trendsetter in the fields of
renewable energy and clean technology, partly with a view to supporting sustainable
economic development.
High level of creditworthiness: risk management
Being creditworthy is vital given the current economic developments. Rabobank's high level of
creditworthiness gives it access to finance at relatively low cost. In order to maintain this
special position, solid balance sheet ratios, healthy profitability and high Tier 1 and core Tier 1
ratios are required. Although several rating agencies downgraded Rabobank during the year
under review, they still consider it to be a strong, stable bank with a low risk profile and a high
level of creditworthiness.
13
Strategy
