The
Expert
RI WORLD
/iWW KuUm
magazine becomes
REIF Americas closes financing
of largest rooftop solar project
in North America
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NEWS EVEN
Never before has Rabobank stated an ambition as
clearly as the one to achieve market leadership in the
Netherlands.The usual approach - in SME banking or
mortgages, for example - was to first become market
leader and then state the fact afterwards. So this is
quite bold. But definitely possible.
If you want to be a leader, you need to have a vision,
believers and make progress. That vision has been
articulated in a strategy for Wholesale Clients Nether-
lands and has even been translated into Dutch TV-ads.
Personally, I was impressed by the new commercials.
They clearly show a very different Rabobank than many
of our potential clients know. Our bankers speak with
pride about how cliënt focus is in our genes, how we
bring our knowledge to our clients and how we excel
in execution. However, ads alone will not turn (poten
tial) clients into believers. It requires close cooperation
between products and cliënt coverage and more align-
ment between the front- and back-office. The signs
are positive. In the CRM project, all front offices are
rethinking and aligning their way of working to serve
the cliënt in a more professional manner. GFM and IT
are working closely together to continuously improve
the Transact portal. The kind of change that looks easy
on paper, but requires hard work on the shop floor
and from middle management. Why? Because it asks
people to look beyond the border of their own domain
and their own KPIs.
Finally, we need to relentlessly monitor progress and
act when necessary. The concreteness of the strategy
in terms of number of new clients, level of cross-sell
and so on helps tremendously in this respect. So, the
ambition is to become market leader in the Nether-
lands by improving and leveraging ourcapabilities.
I'm confident that we will achieve this goal, because
as Confucius put it: "Ability will never keep up with the
demand for it." Note of warning: Confucius does not
hold a degree in economics and has never worked
for a bank.
COO Rabobank International Europe
issue 28 Ai- - on RI WORLD
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AND COLLABORATTON
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Kind regards,
RI World editorial team
Rabobank Renewable
Energy and Infrastruc-
ture Finance Americas
(REIF Americas) recently
closed the financing for
Riverside Renewable
Energy, LLC, a 9MW
rooftop solar project at the Gloucester Marine Terminal in New Jersey. The
project will operate a 9MW solar photovoltaic (PV) system, consisting of
27,528 solar panels, totaling 1.1 million square feet. Once completed, it will
be the largest single installed rooftop solar project in North America.
The U.S. is the world's fourth largest market in terms of installed PV capacity
and New Jersey is the fastest growing market for solar PV in the U.S.
Del Monte Fresh Produce N.A., a Rabobank cliënt, is a major tenant of the
Gloucester Marine Terminal. The company uses the facility in its distribu-
tion chain for fresh produce products that are distributed in the U.S. and
Canada. A large portion of the energy required to cool the produce will
now come from renewable sources. This represents REIF America's third
solar transaction as sole lead arranger. This project was referred to REIF
by DLL and Global Financial Markets (GFM) provided the Interest Rate
Hedge facility.