Dear colleagues EDITORIAL You may have noticed the new title and cover design of this magazine. For years The Word' has stood as a communication channel that informed RI's global staff on all sorts of developments. In particuiar, across the past two years, the magazine has developed a stronger in-depth content focus on key Rabobank themes. It has become an important means to communicate globally, and this importance is reflected in its readership. Alongside our Rl network, Rl World is now also delivered to the senior management of the Dutch member banks and the boardrooms of Rabobank subsidiaries. The more in-depth content and expanded reach are reasons for changing the title of this magazine to 'Rl World' - a title we feel better communicates the magazine's evolved purpose and meaning, while playing on the title of its predecessor. We hope you like it. 'Market leadership in the Netherlands' is the main theme of this edition. According to the Rabobank Group Strategie Framework 2009- 2012, Dutch market leadership is an objective that applies to all Rabobank businesses operating in our home country. For Rabobank International, it means capturing the leadership position in the Dutch wholesale market. Rabobank's reputation remains after the crisis that of a stable bank. More than ever, we have the opportunity to leverage this position to claim leadership and to extend our reputation by creating true cliënt intimacy at boardroom level. This is how we will further cement our position as the first bank to call when clients have a business opportunity. Achieving this kind of intimacy is a key element in both our Dutch and international wholesale and rural retail banking strategies. This client-driven approach will enable us to capture the leadership we aspire. We already have the financial strength, the people, the resources and a significant sector and financial markets know-how in house. Now it's about leveraging this full potential to make the real difference to our clients. Our ambitions in Netherlands are closely connected with our ambitions abroad. Our international wholesale, rural and retail banking network is well-equiped to serve both our Dutch clients who have ambitions abroad and international F&A clients globally. Take for example how our International Desk in Milan recently helped Rabobank Maashorst's cliënt Coolcorn in financing their greenhouse project in the Latina region (part of the Lazio region) in central Italy. Although Italian banks were considered for the deal, they were not able to deliver the advice and products that Rabobank could. Another great example is that of Rabobank Westland's client Westfalia, one of the largest avocado suppliers in the world. Rabobank was able to help them acquire UK fruit and vegetable supplier Greencell through suberb teamwork between Rl London, International Services and Dutch member bank Rabobank Westland. Not only did this collaboration result in a successful and satisfactory deal for all stakeholders, it also created cross- sell opportunities for Rl because through this take-over, Westfalia is now in the position to intensify its European business activities. Great opportunities surface in the fields of Cash Management, FX, Trade Finance and M&A. Examples like these show the strength of our international network, covering 30 countries (Rabo Development and Rabo Foundation countries excluded) worldwide with in-depth research, market advice and a solid product offering. Let's be clear about this strength to our stakeholders and offer them the added value. We hope that 'Rl World' can support you in this. Keep up the good work. Sipko Schat Berry Marttin Executive Board member Executive Board member ISSUE 23 MAY 2010 Rl WORLD 3

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blad 'RI World' (EN) | 2010 | | pagina 3