Ris revised strategy
COVER STORY THE REVISED STRATEGY
Since October 2008, parts of Rabobank
Internationals updated strategy have been
implemented across the organisation.
On 18 March 2009, the bank's Central
Cöoperative Assembly approved RI's future
direction. The main conclusion is that over
the coming years Rl will further build on
its strengths: being a leading, international
Food Agribusiness (F&A) bank. RI's vice-
chairman Sipko Schat: "In our revised strategy,
we strongly increase our focus on F&A,
because that is where our real strength lies.
We have built up extensive knowledge within
the global F&A industry, based on more than
100 years of professional experience. Now we
need to concentrate on growing our F&A share
in strategically important F&A markets, and
with the clients we're already working with."
ISSUE 19 april 2009 THE WORD 7
MAKING
QHOICES
