TABLE OF CONTENTS
Rl IN THE NEWS (4-6)
MAKING CHOICES: THE REVISED STRATEGY (7-13)
THE ASIAN CHALLENGE (14-19)
IN THE LIMELIGHT (20-21)
SERVICING THE ENTIRE FOOD CHAIN (22-27)
ROOM FOR GROWTH (28-29)
Rl EVENTS (30-31)
A ONCE IN A MARKET OPPORTUNITY (32-38)
HR ANNOUNCEMENTS (39)
FSC
Mixed Sources
The latest developments
Rabobank International wants to be the leading, international
Food Agribusiness bank. Why this is a logical choice.
And how we will achieve it
Rabobank's businesses in Asia are working towards an ambitious
target: increase the percentage of F&A activities in their portfolio
from 35 to 85 percent by 2010. Ris Board Member Sander Pruijs
explains the challenge ahead
Tanja Cuppen, RI's Global Head of Corporate
Finance, talks about the increased need
for cross-setting
How to become the international bank across
the entirefood chain, through product innovation,
partnerships and growth within key markets
Rutger Schellens, RI's Board Member for Europt
talks about the impact the revised strategy
will have on this region
There is no secret recipe for cross-sell. lts about working together
tofully meet clients' needs.
Edi tor-in-Chief:
Ingrid Hagen
Project Manager:
Richard Vogeler
Design Text:
Readershouse Brand Media
Amsterdam
Editorial Address:
Rabobank International
Global Communications Team
P.O. Box 17100, 3500 HG Utrecht,
The Netherlands
Photography:
Edwin Walvisch, Mike Raanhuis;
Getty Images, Corbis, BrunoStock;
Rhonald Blommestijn (illustrations)
Product group from well-managed
forests, controlled sources and
recycled wood or fibre
www.fsc.org Cert no. SCS-COC-00812
1996 Forest Stewardship Council
Copyright:
Images are subject to copyright protection
and may not be used without permission
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2 issue 19 THE WORD