RABOBAND People 2 International M&A ad campaign goes international Dutch and Indonesian poultry industries meet in Jakarta Transact phase II live in Singapore Brasil's big five ISSUE 30/27 JUNE 1994 Argentina Martin Kember took up a new appointment as credit analyst at the Buenos Aires office on June 14. He comes to the bank from the finance department of a major national oil company. Australia Mark Ryan joins the Sydney office as sales manager foreign exchange/treasury. His appointment is effective May 16. London Accounts assistant Denise Walker joined the Lon don Office's administration de partment on 16 May. The admin istration systems section has a new manager. M. Saleem Mirza was appointed on 13 June. Paula Holder began work as personnel assistant on the same date. Cam- eron McCrea, the accounts man ager, facilities assistant Cathy Boorer and MIS manager Phillip Llewellyn have left the bank. As part of the bank's policy to push its wholesale activities internationally, a series of advertisements will appear in top financial and sector publications over the next few weeks. Ads have already appeared on project finance and bond issues, but the focus of the current mini- campaign is the mergers and acquisition services offered by the bank. The ads use recent suc- cessful M&A activities, such as Campina's acquisition of a ma- jority stake in Südmilch AG, to get the sales message across. Be- sides promotion in Dutch quality dailies, look out for the English ad in the Financial Times on June 15, and in the German Lebensmittelzeitung in week 23. International Editorial staff Stan Polman and Anne Lavelle (Editorial Department). Cees van Rest and Brigitte van Kanten (International Division). Editorial address Rabobank Nederland, Caroline Renette, editorial assistant, UC-R 514 P.O. Box 17100, NL 3500 HG Utrecht, Telephone +31 30 902083, Telefax+31 30 901904. Designed and printed by Hoonte- Holland, Utrecht. The recent report on the world poultry industry was put to good use by Rabobank Duta at the annual Holland Agro 1994 held in the Indonesian capital at the end of May. Following six weeks of intensive implementation, new modules were added to the Transact rel 1.11 system in the Singapore office. In May, the Sao Paulo office celebrated its fifth anniversary in true Brazilian style. Chairman Herman Wijffels and the international division's Hanno Riedlin made the trip to see for themselves what Teun de Boon and his Can Do team have actually done. Both the Dutch ambassador and Sao Paulo state's secretary of state for agriculture attended the seminar Raibo do Brasil organiz- ed to mark its fifth year of oper- ations.'It was the first time we'd ever done anything on this scale,' says De Boon of the the 200 par- ticipants. 'But our program was really interesting. Wijffels ex- pounded global food and agri strategy and Dennis Ziengs came down from NewYorkand spoke about the bank's combined North and South America ap- proach.' The 200 participants included both clients and prospects. Tm 'What we did,' says Hans van Griethuysen of Rabobank Duta, 'was update and focus the poul try report on the Indonesian situation. This was actually done by Joost Verheijen at agri-re- search in Utrecht, with the assis- tance of our specialized credit analysts in Jakarta.' The focused report was then pre- sented at a seminar on intensive livestock developments. 'It was extremely well-received,' says The system now supports money market, future, forward rates agreement and cashflow in ad- dition to the spot and forward modules implemented last year. Besides the new modules, the of fice has also installed Reuters Feed Select and the Price Man agement system (along with Telerate Digital Page Feed) happy to say that some of the prospects have already turned into clients. Representatives of the country's largest coffee cooperative were there and they subsequently invited me to do a presentation. Our first deal with them is now underway.' Coffee was an area the Sao Paolo office has been looking at for some Van Griethuysen, who made the presentation, 'and it shows just how sound and versatile our world studies are, because they really lend themselves to other, country-specific uses. The agri- research people did a great job.' The seminar was chaired by Dutch former minister of agri culture Gerrit Braks who was also presented the first copy of Rabobank Duta's new company profile. 'It was so hot off the pres- ses,' laughs Van Griethuysen, 'that we only had one copy avail- able.' However, the profile has now arrived in bulk and anyone interested in the full range of ac tivities at Rabobank Duta can contact Jakarta for a copy. Former minister Braks ata reception hosted by Rabo bank Duta where the com pany profile was presented. Teller clerk Metta Ardanesh- wari was persuaded to don regional costume - which takes around three hours to put on. which generates a more com- prehensive range of dealing in- formation for the dealing room. 'A lot of fine-tuning and user- training still has to be done,' says Theo van Koningsveld, Singa- pore's dealing room head, 'but the base is now in place for work in the future.' time, so this new deal meshes with strategy. Sao Paulo's staff also had another reason to cele- brate - their cramped offices have now been expanded to include adjoining space and if the grape- vine has heard right, some serious thinking is being done on upgrading the operation.

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